Friday, June 24, 2016

Hospitality News For The Week Of 6/24/16

 STR: What the Brexit Referendum could mean for hotels


The United Kingdom vote to leave the European Union has created much uncertainty in markets in Britain, Europe and around the globe. STR, Inc. has predicted that in the short-term the impact upon hoteliers will be negative due to travel uncertainty. In the long-term, STR expects mostly negative effects including lowered investment in hospitality and an increasingly anemic exchange rate. One bright spot might be that the hotel industry in Britain will become more affordable to travelers. Full Story Here:


Consumers Don’t Want To Give Up Personal Data


Boxever, the data science and omnichannel marketing personalization provider, has released the results of a survey of over 500 consumers which indicates their distrust of brands regarding personal data. The survey found that over 50 percent of consumers do not want companies to have their personal information. 95 percent of respondents think brands are failing at retargeting ads, particularly the travel industry with only 27 percent believing travel brands use their data properly to improve their customer experience. Full Story Here:


Survey reveals what families are looking for when traveling


In a study of Canadian travelers conducted by Choice Hotels Canada, 89 percent of travelers are planning a trip within the next two years. The number jumps to 92 percent for families with children. Travelers don’t like to travel alone according to the survey with 87 percent preferring to travel with either family or friends. Nearly 75 percent prefer traveling to destinations that they have never been before. Important considerations in choosing a hotel include value for money (97 percent), cleanliness (86 percent), and safety (64 percent). Full Story Here:


STR: US hotel results for week ending 18 June


The U.S. hotel industry reported mostly positive numbers for the week of 12-18 June 2016. When compared to the same time period last year, industry wide occupancy was almost unchanged, -0.1 percent to 74.6 percent for the week. However, average daily rate was up by 3.5 percent to reach $126.89 by week’s end. And revenue per available room increased 3.3 percent to attain $94.62 at the end of the week. Full Story Here:


Posted via OnFast -

No comments:

Post a Comment