What U.S. Travelers Are Looking for When Reading Online Reviews
The importance of guest reviews for hotels was highlighted by the results of a recently published survey of nearly 1,000 U.S. travelers conducted by Mattress Advisor. According to the survey results 93 percent of U.S. travelers check user reviews beefier bookings a hotel. Furthermore, the survey reports what aspects of a hotel stay are of the highest priority to travelers when making their hotel booking decisions. The number one item, at 35 percent, most important for travelers was cleanliness. Second most important was room comfort at 12 percent. Full Story Here:
Rate and Bookings Growth Continue Positive Trend for Hoteliers in Early 2018
New data from TravelClick’s February 2018 North American Hospitality Review (NAHR) indicates a continued positive growth trend for hotels in the early portion of 2018. According to the published data, averaged daily rates are up by 0.6 percent and bookings have risen by 1.3 percent across all travel segments in the first quarter. For Q1 transient bookings have shown strength in particular, rising by 1.9 percent. Revenue per available room has climbed 2.7 percent higher as well for the transient sector. Full Story Here:
What’s Missing From Hotel Reservation Systems?
A highly informative infographic published by STR showcases the results of a survey, conducted by H2C, of what hoteliers think is missing from their hotel reservation systems. According to the results of the survey, only 14 percent of hotel chains are fully satisfied with their central reservation systems. Items listed as very important or important, but missing from the reservation systems included real-time discounts, real-time packaging and a third-party interface. Full Story Here:
US Hotel Occupancy Up 1.7 Percent To 65.9 Percent - Week Ending March 3rd - 2018
According to data published by STR, the U.S. hotel industry posted positive performance figures for the week of 25 February through 3 March 2018. Compared to the same period last year, industry-wide occupancy rose by +1.7 percent to 65.9 percent at week’s end. Average daily rate climbed up by +2.3 percent to finish at $126.06 for the week. Revenue per available room jumped +4.1 percent higher to reach $83.04 by the end of the week. Full Story Here: